Curriculum
Course:
Strategic Management Masterclass
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Curriculum
Strategic Management Masterclass
Preliminaries
0/2
Know your Instructor
00:25
Preview
Overview of the course
03:50
Preview
Introduction to strategic management
0/6
Introduction to strategic management
13:01
Planned vs Reactive strategy and framework
12:56
Benefits and Limitations of SM
06:56
Strategic Levels in large corporations
06:18
Preview
Application of Strategic Marketing
08:04
Try to analyse: Rise and Fall of Jet airways
02:18
Organisation & Strategic Leadership
0/7
Different types of organization structures
09:46
Chandler's strategy structure
10:10
Divisional, Functional, SBU and Matrix structure
05:12
Hourglass organisation structure
04:24
Transformational and Transactional Leadership
03:45
Preview
strategy supportive culture
04:56
Entrepreneurship and Intrapreneurship
08:58
Strategic Implementation & Control
0/11
Strategy formulation and Implementation
08:47
Explained: Nirav Modi monetary scam
03:41
Linkage between formulation and implementation
04:49
Kurt Lewin's model of change management
03:27
Strategic control
05:57
Strategic Audit
07:40
Richard Rumelt's critter for strategic audit
02:59
Apple's strategic Audit process
07:02
Business process Reengineering (BPR)
06:53
Role of IT in BPR: Nandan Nilekani interview on UDAI project
04:30
Problems in BPR and Benchmarking steps
04:25
Business Level Strategy
0/6
overview of Business Level strategy
10:25
Porter's 5 force model
18:50
Porter's five force model example: Vodafone-Idea merger
02:26
Preview
Are Porter's 5 force model suitable in today's business environment?
03:29
Michael Porter's Generic strategy
19:28
Porter's Best cost provider Strategy, and Apple's strategic management process
08:01
Strategic Management Process
0/6
Strategic Planning and Decision Making
07:06
Strategic Intent
04:32
Elements of Strategic Intent
06:53
Apple's strategic management process
06:04
Essentials of strategic vision
01:59
Stages of strategic management and SM Model
06:37
Dynamics of competitive strategy
0/14
Competitive Landscape
07:14
Strategic Analysis
03:47
Competitive analysis, and core competency
04:39
How to build core competencies
08:43
Value chain analysis
07:35
Cost advantage
04:08
Why do companies fail? (Ambassador car case study)
05:09
creating competitive advantage
07:14
Value creation, and product Life Cycle
06:51
Portfolio Analysis and BCG Matrix
01:15
Ansoff Matrix
04:30
ADL Matrix
05:28
SWOT, and TWOS Analysis
08:35
Multi National Companies (MNC) Vs. Trans National Companies (TNC)
09:45
Functional Level Strategy
0/9
Concept of Functional Strategy
06:47
Marketing Strategy
14:07
Strategic marketing techniques
Video lesson
How to evaluate the worth of business
05:34
Operational Strategy
05:19
Logistic management strategy
08:50
Research and Development management strategy
14:05
HR management Strategy
10:21
Strategic HRM
03:23
Corporate Level Strategy
0/10
Introduction and Typologies: corporate Level Strategy
07:53
Kingfisher beer: Product Differentiation approach case study
02:58
Preview
Stability Strategy
07:43
Growth Strategy
07:25
Intensification and Diversification growth strategy
15:19
Merger, and Acquisition strategy
06:21
Strategic Alliance Strategy
06:42
Retrenchment and Turn around Strategy
06:22
Divestment, Liquidation, and Combination Strategy
05:53
Apply SM knowledge and try to analyse: New ‘Parle-G’ commercial
02:44
Final Course Exam
0/1
SM: Final Course Exam
50 questions
Video lesson
Overview of the course
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