Description
Trusted by 5000+ students online & offline globally!
Winners don’t do different things, they do things differently! Complete course guide, separate guide of 500+ practice questions, downloadable resources, supportive animation/videos for better understanding. In this course, it is taken care of the utmost importance to explain and relate the practical events with the theoretical concept.
With over 10+ hours of training, quizzes, and practical steps you can follow – this is one of the most comprehensive Strategic Management courses available. We’ll cover the best concepts, Corporate, Business & Functional level strategies, MNC & TNC, live cases & case studies, Marketing techniques, Merger & Acquisitions, Organization & Leadership Techniques. At the end of this course, you will be confidently implementing marketing strategies across the major situations in business.
What you’ll learn
• A complete guide of Strategic Management concepts used in the corporates with 50+ live industry cases, videos and examples.
• If you are an Undergraduate/Masters/ Finance students or preparing for competitive exams like CA/CS/CMA/Finance, then this course is must for you
• If you are in corporate, learn the tricks and gain the knowledge to outstanding
• Land a High-Paying Job through the practical and theoretical knowledge of the course
• Downloadable Chapter Notes for competitive exams and future reference
Who this course is for:
- • For all students like CMA/CA/CS/MBA/BCom/undergraduate/ Masters/ Doctorate/Corporate Learning for managers
- • Anyone looking to start a pick up highly paid freelancing skills
- • Consultants who don’t know where to get started
Requirements
• No experience required
• For all students like CMA/ CA/ CS/MBA/PMP/BCom/Doctorate/Corporate Learning
You’ll Also Get:
- ✔Downloadable Chapter Notes for competitive exams and future reference purpose
- ✔Fast & Friendly Support in the Q&A & Message section
- ✔ Free eligibility for any new lectures added to this course!
- ✔ Certificate of Completion Ready for Download
Get Certificate:
- Final certificate can be downloaded after the “Final course end exam”
- “Final course end exam” section will be unlocked after completing all the lessons.
- Minimum passing criteria to get the certificate awarded is 50%
- You can re-take the exam if do not score 50% or less.
Preliminaries
Introduction to strategic management
1
Introduction to strategic management
2
Planned vs Reactive strategy and framework
3
Benefits and Limitations of SM
5
Application of Strategic Marketing
6
Try to analyse: Rise and Fall of Jet airways
Organisation & Strategic Leadership
1
Different types of organization structures
2
Chandler's strategy structure
3
Divisional, Functional, SBU and Matrix structure
4
Hourglass organisation structure
6
strategy supportive culture
7
Entrepreneurship and Intrapreneurship
Strategic Implementation & Control
1
Strategy formulation and Implementation
2
Explained: Nirav Modi monetary scam
3
Linkage between formulation and implementation
4
Kurt Lewin's model of change management
5
Strategic control
6
Strategic Audit
7
Richard Rumelt's critter for strategic audit
8
Apple's strategic Audit process
9
Business process Reengineering (BPR)
10
Role of IT in BPR: Nandan Nilekani interview on UDAI project
11
Problems in BPR and Benchmarking steps
Business Level Strategy
1
overview of Business Level strategy
2
Porter's 5 force model
4
Are Porter's 5 force model suitable in today's business environment?
5
Michael Porter's Generic strategy
6
Porter's Best cost provider Strategy, and Apple's strategic management process
Strategic Management Process
1
Strategic Planning and Decision Making
2
Strategic Intent
3
Elements of Strategic Intent
4
Apple's strategic management process
5
Essentials of strategic vision
6
Stages of strategic management and SM Model
Dynamics of competitive strategy
1
Competitive Landscape
2
Strategic Analysis
3
Competitive analysis, and core competency
4
How to build core competencies
5
Value chain analysis
6
Cost advantage
7
Why do companies fail? (Ambassador car case study)
8
creating competitive advantage
9
Value creation, and product Life Cycle
10
Portfolio Analysis and BCG Matrix
11
Ansoff Matrix
12
ADL Matrix
13
SWOT, and TWOS Analysis
14
Multi National Companies (MNC) Vs. Trans National Companies (TNC)
Functional Level Strategy
1
Concept of Functional Strategy
2
Marketing Strategy
3
Strategic marketing techniques
4
How to evaluate the worth of business
5
Operational Strategy
6
Logistic management strategy
7
Research and Development management strategy
8
HR management Strategy
9
Strategic HRM
Corporate Level Strategy
1
Introduction and Typologies: corporate Level Strategy
3
Stability Strategy
4
Growth Strategy
5
Intensification and Diversification growth strategy
6
Merger, and Acquisition strategy
7
Strategic Alliance Strategy
8
Retrenchment and Turn around Strategy
9
Divestment, Liquidation, and Combination Strategy
10
Apply SM knowledge and try to analyse: New ‘Parle-G’ commercial
Final Course Exam
1
SM: Final Course Exam
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